A large number of travel organisations are fighting for the consumers who want to spend their free time and are looking for their perfect holiday or activity. This requires you to be able to make the right offer through the right channel at the right time. Only when you completely manage the process from looking to booking, understand the link between loyalty and relevant communication adjusted to each individual consumer’s behaviour, you will be able to time your offer to the potential booker, keep their attention, get the first booking and all repeat booking.

MarTech in Travel
Invenna offers a unique 360 degrees customer view across all channels. We do not distinguish between online and offline. We include historical data, use current and realtime data and can even look into the future with predictive modelling. By applying Machine Learning in customer journeys we can select your best next actions and help you build you relationship with your customers, increase your value to your customer and their value to you and decrease churn.

Successful data driven organisations create a unique 360 degrees customer view across all channels, labels and data sources. They connect online and offline and establish a unique customer journey for every individual customer.

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Don’t forget

  • Are all data sources consolidated in one central place?
  • Is there a unique and more importantly an accessible customer view?
  • Are you capable of complying with GDPR regulations?
  • Are you able to make a substantiated Best Next Offer?
  • Read our whitepaper and don’t hesitate to get in touch with us. We would love to explain to you how Invenna can help you with these and many other topics.